all creators

Eric Wang

@im_ericwang · home decor, interior design

open on instagram

Sharing pieces of me, my life, and my home 🫶🏼 📍: SF Bay Area 📧: teameric@nextmanagement.com

https://linktr.ee/eyw9988

1.2M followers
31 reels read
263x best outlier
24.2x typical
235M views in here
30 Jul 2026 newest

how they make thembroad appeal, right length, show not tell, fast pacing, warm setting, broad topic, setting and light, shown not told

eric wanghome decorinterior designcozy aestheticroom tourcozy homeim_ericwangwarm lightingaesthetic apartmentaesthetic roomroom makeoverapartment tourmid century modernapartment decorhome aesthetic@im_ericwangaesthetic homehome tourhome designhouse tourcozy vibescozy apartmentcozy moodliving room

31 reels in the database, most viral first

21

@im_ericwang Eric Wang · 16 Jan 2026

15.6x outlier

A young man builds a modular wooden shelf unit in his living room and styles it with cozy decor.

1.8M views
114K likes
129 comments
9K shares
16K saves
1.2M followers
21s long
6.5% liked
hookViewers stop because the opening shot shows a room makeover starting in a stylish, sunlit home.
  • Look and feel. A young man walks into a bright, warm living room carrying wooden furniture pieces.
  • Setting. High wooden ceilings and warm sunlight make the space feel cozy and welcoming.
  • Sound. Soft footsteps and real background sounds play instead of music.
  • Text overlay. Clean yellow text reads 'living room update' across the screen.
  • Wide appeal. Home decor and room makeover clips appeal to anyone who likes cozy spaces.
retainViewers keep watching to see how all the wooden blocks come together into a finished shelf.
  • Step by step progress. Each wooden piece fits into place so you see the shelf build up.
  • Fast editing. Ten shots in 21.0 seconds keep the video moving forward quickly.
  • Satisfying sounds. Metal clips and wooden blocks make neat snapping sounds.
  • Decor reveal. Adding books, a glowing orange lamp, and a miniature house gives a cozy final look.
  • Perfect length. At 21.0 seconds, the video ends right as the final room styling is finished.
rewardViewers finish the video feeling inspired to organize and decorate their own living space.
  • Cozy feeling. Warm orange glow from the lamp creates a calm aesthetic mood.
  • Design ideas. Shows how simple modular boxes turn an empty wall into smart storage.
  • Product desire. Makes the viewer want a clean wooden shelf setup for their own room.
eric wanghome decorliving room makeovershelf setupmodular furnituredesign within reachmuuto stacked storagecozy apartmentaesthetic roomfurniture assemblyinterior styling

Updating my living room with the Muuto Stacked Storage System from @designwithinreach! Love how I can configure these modular pieces with infinite combinations to perfectly fit this corner space :) check out my bio to shop this amazing piece! #DWRPartner #homedecor #furniture #interiordesign #livingroom

watch on instagram
22

@im_ericwang Eric Wang · 16 May 2026

14.0x outlier

A video showing the difference between a simple front gate and the gorgeous midcentury home hidden behind it.

1.6M views
149K likes
222 comments
17K shares
19K saves
1.2M followers
11s long
9.4% liked
hookA simple front gate creates instant curiosity about what quiet house lies behind it.
  • Person on screen. A young man walks toward a red wooden gate in a peaceful yard.
  • Setting and light. Bright sunlight shines on green trees and a quiet outdoor entrance.
  • Calm music. Soft vintage choir music plays a dreamy tune in the background.
  • On-screen text. Simple white text says my front door vs across the video.
  • Broad appeal. Hidden spaces and beautiful homes appeal to almost anyone on social media.
retainQuick cuts showing warm room after warm room keep viewers watching to see the full house.
  • Show not tell. The video shows gorgeous sunny rooms instead of explaining them with words.
  • Fast video edits. There are 11 shots in 10.9 seconds, changing almost every single second.
  • Cozy props. Big windows, warm wood, green plants, and comfortable chairs make every shot shine.
  • Easy to follow. The tour moves from the front gate to the living room, balcony, kitchen, and garden.
  • Perfect length. The short 11 second time fits a quick visual home tour perfectly.
rewardViewers feel calm, inspired, and excited by seeing a hidden dream house.
  • Feeling inspired. Viewers want to style their own living space with warm sunlight and plants.
  • Peaceful mood. Soft music and bright views create a soothing feeling for the viewer.
  • Sense of wonder. Seeing a gorgeous home hidden behind a simple entrance feels exciting.
  • Desire for lifestyle. People walk away wishing they could spend a quiet afternoon in a house like this.
eric wangmidcentury modern homehome tourinterior design ideashouse tour aestheticcozy househidden housefront door vs homearchitecture aestheticcozy aestheticdream home

My little slice of midcentury heaven hidden behind an unassuming gate :) #midcentury #home #homedecor #interiordesign #nature

watch on instagram
23

@im_ericwang Eric Wang · 11 Jan 2026

13.9x outlier

A peaceful tour of bright rooms filled with soft sunlight and leaf shadows.

1.6M views
168K likes
396 comments
19K shares
25K saves
1.2M followers
11s long
10.7% liked
hookSoft sunlight streaming into a cozy room catches your eye right away.
  • Cozy setting. Golden sunlight shines across a comfy chair and wooden shelf.
  • Gentle music. Soft piano music plays quietly in the background.
  • Simple text. Bright yellow words say big fan of whatever this is called.
  • Wide appeal. Almost everyone loves the warm feeling of a sunny room.
retainQuick shot changes keep the aesthetic tour feeling fresh and calm.
  • Fast pacing. The video uses 8 shots in 11.0 seconds, changing every 1.4 seconds.
  • Visual variety. Sunlight shines through glass, curtains, and trees onto furniture and pets.
  • Relaxing mood. Peaceful music and warm light make you want to slow down.
  • Simple format. Each quick clip shows a different beautiful corner of a modern home.
rewardYou feel relaxed and inspired to enjoy sunlight in your own home.
  • Calm feeling. The soft light and peaceful music help you feel calm.
  • Interior inspiration. You get cool ideas for home lighting and aesthetic decor.
  • Warm feeling. Watching cats sleep in sunny spots brings a cozy feeling.
eric wangkomorebisunlightaesthetichome decorinterior designcozypeacefulcatsunshineapartment tourcozy aestheticrelaxing aestheticaesthetic lightingwarmthroom tour

Komorebi (n.) - a japanese word describing the gentle dance of sunlight filtering through leaves One of the most soothing and magical feelings in the world :) #komorebi #sunlight #homedecor #interiordesign #lighting

watch on instagram
24

@im_ericwang Eric Wang · 21 Mar 2026

13.6x outlier

A man shows off a peaceful traditional Japanese hotel hidden inside a busy city.

1.5M views
106K likes
189 comments
0 shares
0 saves
1.2M followers
18s long
6.9% liked
hookThe warm wooden hallway and text about a secret hotel make viewers want to see inside.
  • Warm atmosphere. A worker in traditional clothes sits on a polished floor in a warm, glowing room.
  • Peaceful setting. Warm wooden panels and soft light create a quiet, hidden space.
  • Gentle music. Soft piano music plays quietly in the background.
  • On screen text. Simple white letters say pov you found a hidden ryokan in the middle of busy tokyo.
  • Broad appeal. Anyone who likes travel or quiet places wants to see inside a hidden hotel.
retainFast changes between relaxing hotel activities keep viewers watching until the end.
  • Exciting idea. Watching someone relax in a hot bath high above a city feels special and surprising.
  • Shown not told. The video shows the room, bath, and tea without speaking.
  • Calm emotion. The man looks peaceful as he wakes up and relaxes.
  • Fast shot changes. The video shows 13 shots in 18.3 seconds, changing about every 1.4 seconds.
  • Important props. Wooden buckets, tea tools, and wooden swords show the traditional Japanese style.
  • Clear story. The video moves step by step from arriving to sleeping, bathing, tea time, and roof practice.
  • Right length. The short video shows every part of the stay without slowing down.
rewardViewers feel peaceful and want to visit a quiet Japanese hotel.
  • Calm feeling. Quiet rooms and soft music make the viewer feel relaxed.
  • Travel inspiration. The unique hotel makes people want to visit Tokyo.
  • Satisfying routine. Waking up, bathing, and preparing tea feels peaceful.
  • Cool discovery. Finding a quiet traditional place inside a huge city feels exciting.
eric wangjapan hoteltokyo travelryokan tourjapanese onsenquiet luxurytravel tipshotel reviewpeaceful staytea ceremonyhidden gemhot springtravel videorelaxing video

My favorite Tokyo hotel experience ever! Soaking in an onsen 17 stories above the city is a crazy feeling :) Hotel: @hoshinoya.official Tokyo *please note that special permission was granted to privately film in the onsen #japantravel #onsen #ryokan #tokyohotel #japanesedesign

watch on instagram
25

@im_ericwang Eric Wang · 12 Dec 2025

12.9x outlier

A young man shows off several new decor pieces he recently added to his cozy home.

1.4M views
65K likes
100 comments
4.1K shares
6.6K saves
1.2M followers
20s long
4.5% liked
hookThe warm sunlight and beautiful room design make people pause to see the home upgrades.
  • First visual frame. A young man in comfy clothes stands in a sunny, stylish living room with big windows.
  • Cozy soundtrack. A soft, upbeat jazz track plays gently in the background.
  • On screen text. Yellow text reads recent home updates across the center of the video.
  • Broad appeal. Decorating a room appeals to anyone who wants a comfortable and pretty home.
retainFast cuts and satisfying setup actions keep people watching until the final light turns on.
  • Show not tell. He snaps small furniture together and rolls out rugs instead of just talking.
  • Fast pacing. The video uses 16 shots in 20.0 seconds, switching views almost every second.
  • Cute animals. A pet cat walks across the new hallway runner, adding a sweet surprise.
  • Pretty props. Unique items like a plant roller and a cute mushroom lamp keep eyes glued.
  • Easy story. Each step shows a clean, quick setup that is simple to follow.
rewardViewers leave feeling calm and inspired to brighten up their own living space.
  • Home inspiration. Viewers learn how small items like lamps and side tables can transform a space.
  • Cozy mood. The warm lighting and neat layout make people feel relaxed.
  • Product discovery. Viewers want to find similar cute furniture for their own apartments.
eric wangim_ericwanghome updateshome decorinterior designmid century modernroom tourapartment decorcozy aestheticfurniture setupaesthetic homeroom makeovercozy home

Some fun & colorful home updates :) - - - - #homedecor #interiordesign #midcenturymodern #furniture

watch on instagram
26

@im_ericwang Eric Wang · 13 Nov 2025

12.1x outlier

This video shows how turning on warm lamps turns a dark house into a cozy home.

1.4M views
89K likes
263 comments
28K shares
26K saves
1.2M followers
20s long
6.5% liked
hookThe viewer stops scrolling because a beautiful room and warm piano music instantly create a cozy mood.
  • Setting and light. A stylish living room with warm wood and soft light catches the eye right away.
  • Soft piano music. Gentle piano music begins playing, making the viewer feel relaxed instantly.
  • On screen text. The words the magic of pop up on screen, making the viewer curious about what comes next.
  • Broad subject. Cozy home lighting is something almost anyone wants for their own living space.
retainThe viewer stays to the end because quick shots show beautiful rooms turning warm and cozy with the click of a lamp.
  • Visual proof. The creator shows how lamps change each room instead of talking about it.
  • Fast shot cuts. With 17 shots in 20.4 seconds, a new room or lamp appears every 1.2 seconds to keep interest high.
  • Beautiful props. Pretty lamps, green plants, and warm wood make every scene look inviting.
  • Simple story. Each clip shows dim light turning into a warm glow, making it simple to follow along.
rewardThe viewer leaves feeling calm and inspired to make their own room cozy with warm lamps.
  • Relaxed feeling. The soft glow and quiet music give the viewer a peaceful feeling.
  • Home inspiration. Viewers get good ideas for placing lamps in bedrooms, living rooms, and desks.
  • Desire for comfort. The cozy scenes make viewers want to turn off harsh overhead lights at home.
eric wangcozy aesthetichome decorinterior designwarm lightingambient lampscozy house tourliving room ideasroom tourcozy vibeshouse stylingcozy moodsoft light

A love letter to lamps and cozy lighting 💡💌 - - - - #lighting #interiordesign #homedecor #livingroom #bedroom

watch on instagram
27

@im_ericwang Eric Wang · 5 Jan 2026

11.8x outlier

A young man opens the windows of a cozy log cabin on a sunny mountain to enjoy a peaceful day without phone alerts.

1.3M views
121K likes
139 comments
17K shares
15K saves
1.2M followers
17s long
9.1% liked
hookThe warm morning light and cozy room draw the viewer in right away.
  • Fit young man. A shirtless man stands in a dark bedroom wearing black shorts.
  • Warm morning light. Bright sunlight streams through white curtains into a rustic wooden cabin.
  • Soft music. Gentle guitar music plays softly in the background.
  • Simple text. White lower case text says this and no notifications.
  • Universal desire. Almost everyone wants a quiet break away from constant phone alerts.
retainThe quick peaceful clips of cabin life make viewers want to keep watching.
  • Peaceful theme. The video shows a dream vacation where no one bothers you.
  • Show don't tell. Beautiful views of bright green hills show the peaceful feeling without words.
  • Relaxed mood. The man and his friend look calm and happy in nature.
  • Fast shot changes. Eight shots in 17.2 seconds keep the video moving, with a new shot about every 2.1 seconds.
  • Cozy cabin setting. The wooden walls, bookshelves, and open windows are key to the calm mood.
  • Easy flow. The story moves smoothly from waking up inside to relaxing outside.
  • Right length. The short video feels like a quick breath of fresh air.
rewardViewers feel calm and inspired to take a quiet break from their phones.
  • Calm feeling. The quiet nature views help the viewer feel peaceful.
  • Travel feeling. Seeing the mountain cabin makes viewers want to go on a trip.
  • Reminder to disconnect. The video makes people want to turn off phone alerts for a while.
eric wanglog cabinmauicozy staynature vacationquiet morningdigital detoxpeaceful aestheticaesthetic roomtravel vlogcabin liferelaxing viewsmountain retreatcalm morning

Quiet mornings in a 1920s log cabin located 4000 feet up a dormant volcano in Maui. No wifi, no neighbors, just a cozy old home surrounded by nature. Truly one of my favorite travel stays in 2025!! Stay tuned for more incredible stays in incredible places that I find in 2026 :) #travel #cabin #cabinlife #cozy #nature

watch on instagram
28

@im_ericwang Eric Wang · 8 Jan 2026

11.5x outlier

A young man eating alone in a cold dim room turns into a warm happy scene when his partner joins him.

1.3M views
71K likes
136 comments
52K shares
6.3K saves
1.2M followers
10s long
5.5% liked
hookThe viewer stops scrolling to see why a lonely meal suddenly changes into a warm and happy moment.
  • Visual style. A young man sits alone at a wooden table in a quiet room with cool lighting.
  • Setting and light. The room is modern and dimly lit with large windows showing green trees outside.
  • Background music. A soft guitar tune plays gently, making the scene feel quiet and lonely.
  • Text on screen. White text says everything is better with which creates curiosity about what comes next.
  • Broad appeal. Anyone who has ever felt lonely eating alone can relate to this simple scene.
retainViewers watch to the end to see the text finish and experience the warm shift in mood.
  • The main idea. The video shifts from a dull lonely meal to a bright colorful dinner shared with a partner.
  • Shown not told. The story uses warm light and a smiling partner instead of extra words to show happiness.
  • Acting and feeling. Both people look happy and comfortable together, making the scene feel genuine.
  • Shot count. The video is 10.1 seconds long and is filmed in one unbroken take.
  • Simple story. The transition from lonely to cozy happens smoothly and is easy to follow.
  • Right length. The short video fits the simple message without wasting any time.
rewardThe viewer feels warm and reminded of how sweet it is to share simple moments with someone.
  • Feeling cozy. The warm lighting and friendly smiles give the viewer a happy feeling.
  • Sweet reminder. It reminds people that simple daily habits are more fun with a loved one.
  • Pleasant mood. The calm home setting and soft music make the video relaxing to watch.
eric wang@im_ericwangcouple videoaesthetic homerelationship goalscozy vibedining roomshort visual storyromantic momentwarm lightinglovequiet lifecolor shift

Everything feels more colorful with her ❤️

watch on instagram
29

@im_ericwang Eric Wang · 6 Jun 2026

10.8x outlier

A man shows every room in his beautifully decorated home before and after removing all the furniture to move out.

1.2M views
66K likes
350 comments
4.8K shares
10K saves
1.2M followers
17s long
5.4% liked
hookThe quick jump between a fully furnished midcentury living room and a completely empty space immediately grabs attention.
  • Visual transition. A cozy, stylish living room snaps into a totally empty room within two seconds.
  • Warm lighting. Sunlit windows and warm wood ceilings make the room look inviting.
  • Gentle music. Soft music plays in the background to set a calm mood.
  • Broad appeal. Anyone interested in home styling or moving to a new place will want to see more.
retainThe rhythmic contrast of decorated spaces turning empty keeps viewers watching to see every room.
  • Show not tell. The creator shows full rooms switching to empty spaces without needing to speak.
  • Quick pacing. There are 8 shots in 16.7 seconds, changing views about every 2.1 seconds.
  • Easy structure. The video moves room by room through the house until reaching the front door outside.
  • Calm mood. The simple video brings a nostalgic and reflective feeling about leaving a nice home.
  • Important props. The furniture and house design are the main reason the video works.
rewardViewers feel inspired by the midcentury design and get a nostalgic feeling about moving.
  • Design ideas. The beautiful furniture gives viewers great inspiration for decorating their own rooms.
  • Satisfying contrast. Seeing full rooms turn into clean, empty spaces feels simple and neat.
  • Warm nostalgia. The video reminds people of how it feels to say goodbye to a place they loved living in.
eric wangim_ericwangmidcentury modernhome decorinterior designhome tourempty housemoving outapartment touraesthetic roomcozy aesthetichome transformationbefore and after

Finally saying goodbye to our 1958 rental home 🥲 This amazing midcentury space taught me to slow down, shifted my perspective on design, and most importantly allowed me to grow as an individual, partner, and cat dad. I’ll never forget my 2 years here :) #midcenturymodern #home #decor #interiordesign #homedesign

watch on instagram
30

@im_ericwang Eric Wang · 23 Apr 2026

10.6x outlier

Eric sets up a stylish coffee and matcha station in his home and enjoys a warm drink.

1.2M views
58K likes
180 comments
11K shares
8.9K saves
1.2M followers
27s long
4.8% liked
hookThe quick unboxing of a sleek green cabinet catches the eye of anyone who loves home design.
  • Visual setting. Bright room with wooden ceilings and warm sunlight.
  • The creator. A young man unwrapping a sleek green side cabinet.
  • Audio cues. Crisp ASMR sound of plastic peeling away from metal.
  • Text on screen. Simple yellow text saying coffee and matcha bar setup.
  • Broad appeal. Decorating and coffee stations appeal to almost all home lovers.
retainViewers keep watching to see the empty shelf turn into a complete and cozy drink station.
  • Showing not telling. The video uses pure action and real sound with zero voiceover.
  • Pacing and edits. There are 16 shots in 27.1 seconds, with a new shot every 1.7 seconds.
  • Satisfying placement. Every cup, jar, and machine is set down with a quiet snap.
  • Cute surprise. A pet cat walks past the camera, adding a fun home moment.
  • Complete story. The video starts with setup and ends with drinking coffee on the couch.
rewardViewers feel calm and inspired to organize a small corner in their own home.
  • Home inspiration. Gives viewers good ideas for setting up a drink bar in a small space.
  • Calm mood. Real ASMR sounds create a peaceful and restful feeling.
  • Cozy life. Makes people want to slow down and enjoy a warm morning drink.
eric wang@im_ericwangcoffee barmatcha barusm hallerhome aestheticapartment decorcozy homecoffee stationinterior designasmr setuphome caferoom tourorganizing

Setting up my dream coffee & matcha bar! Perfectly fits this awkward little corner and I love how I can still access the hidden storage underneath :) #homecafe #coffee #USMhaller #homedecor #interiordesign

watch on instagram
31

@im_ericwang Eric Wang · 5 Sept 2025

10.6x outlier

Eric Wang repots a rare Queensland Bottle Tree and places it in a sunny spot in his home.

1.2M views
38K likes
163 comments
0 shares
0 saves
1.2M followers
27s long
3.2% liked
hookA creator carries a wooden plant stand while talking about a rare tree, drawing in anyone who loves home decor or plants.
  • Creator appearance. Eric Wang wears a casual white t-shirt and baseball cap, holding a wooden plant stand in a bright room.
  • Setting and light. Sunlight pours through large windows into a warm, stylish room with wooden floors.
  • Background music. Smooth music by Tyler, The Creator plays softly in the background.
  • Opening words. Eric Wang speaks clearly, explaining how long he spent searching for this rare tree.
  • Broad interest. Home decor and plant care appeal to a wide group of people looking for home inspiration.
retainThe quick clip shows every step of potting the plant, keeping viewers eager to see the final look.
  • Visual process. Each step of unpotting, placing soil, adding pebbles, and adding moss is shown visually rather than just explained.
  • Fast editing. The video uses 13 shots across 26.9 seconds, changing scenes roughly every 2.1 seconds to keep the action moving.
  • Clear progression. Watching the messy potting turn into a clean, beautiful arrangement creates a clear arc.
  • Simple setup. The story stays easy to follow from start to finish without any extra distraction.
  • Satisfying result. The final view of the tree watering in its new location completes the transformation smoothly.
rewardViewers walk away feeling inspired to care for their own home plants and style their living space.
  • Visual satisfaction. Seeing a dirty plant roots job turn into a clean piece of art feels good to watch.
  • Home inspiration. Viewers get ideas for combining plants, pots, and wooden furniture in a living room.
  • Peaceful feeling. The calm pace and gentle music make the routine chore feel relaxing.
  • Plant knowledge. Viewers learn about the unique shape of a Queensland Bottle Tree.
eric wangplant carerepottingqueensland bottle treeindoor plantshome decorinterior designplant makeoverhouseplant setuproom designhome stylingplant standpotting mix

Took me 1 year to find this plant and another 2 months to find the right pot for it! This is a Queensland Bottle Tree (Brachychiton rupestris) — popular in designer curated spaces thanks to its unique sculptural shape, its signature exposed roots, and thin elegant leaves! I decided to house it in this shallow rustic planter to show off the bottle-shaped trunk and added a top layer of pebbles and preserved moss to really make it look like a botanical art piece :) couldn’t be happier with how it turned out! #plants #homedecor #interiordesign #houseplants #indoortree

watch on instagram